Nano in the News - Marie Claire March
This month, Marie Claire readers (all 266,000 of them!) will read about Nanokeratin Gold Therapy in 'Ask the Beauty Editors!' on page 250.
She has taken a bit of 'editorial licence' which often happens when a beauty editor talks to both a salon and also the product company and then tries to put it all in under 100 words! However, it does have the correct name, it does talk about the reparing effect on coloured, highlighted hair and it does say you get a sleek, smooth finish so it will encourage your blonde, coloured and highlighted clients to ask you about the service! It is then up to you to explain it in more detail!
This is very valuable coverage as Marie Claire has a large circulation and it has been recommended by leading colour salon Daniel Galvin
No comments:
Post a Comment